WSS #0012: Podcasting: The Next Frontier Of Marketing And Why You Need To Jump On The Bandwagon

This is Episode 12 of The Web.Search.Social Marketing Podcast, a podcast for small businesses, whether you’re a solopreneur working from your kitchen table or managing a team of 50. 

Are you podcasting for business? If not, it may be time to rethink it as the next step on your road to business success. Podcasting may be the next best frontier for marketing where you won’t be drowned out by the competition. It doesn’t have to be hard to jump in so listen to Chris Curran talk about how to get started and what podcasting can do for your business.

In This Episode We Talk About

• Using podcasting to build your authority and grow your business relationships.
• How podcasting can be a rich source of content for your business.
• Whether it’s easy or hard to do and how you can work it into your marketing plan.
• What you need to get started (and why it has nothing to do with microphones and editing software).
• And more about on-demand content and the new “podcast button” being built into 2015 cars.

Links & Resources

• Fractal Recording
• Social Media Unscrambled Podcast

 

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