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WSS #0017: This Podcast Is Worth One-Point-Seven Trillion Dollars But You Can Have It For Free

This is Episode 17 of The Web.Search.Social Marketing Podcast, a podcast for small businesses, whether you’re a solopreneur working from your kitchen table or managing a team of 50. 

In today’s episode we revisit our conversation about SEO from last week because I call Ralph out on the fact that he said he had a “big objection” to the article we discussed but never ‘fessed up to what that was. And that takes on a whole life of its own.

In This Episode We Talk About

  • How a recorder saved our marriage.
  • When popups on websites are useful and when they’re really, really annoying.
  • When discount pricing goes from a useful marketing tactic to a questionably scammy psychology game.
  • The idea of letting your customers help create your brand experience.
  • And more stuff about how to pronounce Moleskine plus our super secret method for segmenting an email list.

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