Thu, 26 February 2015
If you’ve got a business then you’ve got a brand and a visual identity whether you’ve thought much about it or not. But what exactly is your brand? And what about that elusive “visual identity”? And why can’t you get a logo for $5?
Those are just a few of the things we discuss today as we talk to Dave Walker, a designer who works on everything from book covers to brochures and understands the true power and value of a good design.
In This Episode We Talk About
Links & Resources
Your Marketing Action Item
From Dave: Take stock of all your marketing pieces – lay them out in front of you and see if they are consistent. Does it look the same? Does it look good? How does it make you feel? If it’s not so great, think about how you can streamline and make everything work together, one small piece at a time.
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Direct download: 0077-the-value-of-good-branding-and-visual-design-and-why-a-logo-is-worth-more-than-5.mp3
Category:marketing -- posted at: 12:00am EDT